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Toyota

Integrated Campaign

TVC

Print

Online

OOH

In-Store

Agency

Oddfellows

The automotive retail environment is noisy at the best of times. Consistency of tone and messaging, building on brand values, and making the dealership buying experience positively inviting is where the challenges lie.

These campaigns not only blitzed Nielsen Research ratings, but helped keep Toyota in the number 1 sales position for nearly a decade.

Toyota National Retail TVC 2017 – Buyers' Advantage – RAV4
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