ME.

Hi, I'm George Bassiakos (pronounced Bassi-UH-koss), a Sydney-based Creative Director who thrives in concept and brand development in the digital and social space.

 

With numerous years in some of the biggest advertising agencies in Sydney, I specialise in both brand and retail disciplines; from national integrated campaigns to developing logo brand identities and clean, simple websites.

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I am currently living the dream as the Creative Director at rebel, Australia's largest sport retailer.

 

My reductive style of design and attention-to-detail (see: grammar pedant) helps my client’s work stand out in noisy and cluttered landscapes.

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I was part of senior creative teams that won major work for agencies, including Woolworths, Toyota, QANTAS, Mitsubishi, and most recently MyCar.

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Apart from majoring in Design at UTS, I have also completed courses in UX Design (Distinction), Brand Experience and Digital Strategy.